Applied Artificial Intelligence

A Handbook For Business Leaders

Applied Artificial Intelligence is a practical guide for business leaders who are passionate about leveraging machine intelligence to enhance the productivity of their companies and the quality of life in their communities. If you love driving innovation by combining data, technology, design, and people to solve real problems at an enterprise scale, this is your playbook.

This book balances technical details and strategic insights targeted for executives and entrepreneurs. You’ll learn how to lead successful AI initiatives, identify the most promising applications, assemble diverse teams of experts, and adopt the most effective implementation approaches. 

In this expanded 2nd edition, we explore how various enterprise functions can leverage both proven predictive AI and newer generative AI technologies such as large language models and image generation.


Mariya Yao Chief Technology Officer Chief Product Officer Metamaven Developer Designer Author Writer Speaker Technologist Executive CTO CPO Engineering

Mariya Yao

Mariya is an entrepreneur and investor leveraging high-impact applications of novel AI & machine learning technologies for modern businesses. She has partnered with leading global companies such as Google, Baidu, IBM Watson, L’Oreal, PayPal, and LinkedIn to drive AI strategy, implementation, and education for technology and enterprise leaders. She’s an invited speaker and presenter at academic events like NeurIPS and AAAI as well as industry conferences like CES and SxSW. 

Marlene Jia

Marlene Jia

Co-author of Applied AI 1st edition

Adelyn Zhou

Adelyn Zhou

Co-author of Applied AI 1st edition

Kate Koidan

Kate Koidan

Co-author of Applied AI 2nd edition

As a deep learning researcher and educator, I’m alarmed by how much misinformation and misreporting occurs with AI. It’s refreshing to see a practical guide written by experienced technologists which explains AI so well for a business audience.

Rachel Thomas

Co-Founder, & Adjunct (Honorary) Professor, QUT

This book cuts the fluff and arms business leaders with exactly the right foundational knowledge to lead successful AI initiatives at their companies. It’s hands down the best playbook for executives starting on their automation journey.

Jack Chua

Director of Data Science, Expedia

The authors of Applied AI have incredible depth of expertise and experience in AI, and they make the complex topic accessible to everyone. It’s rare to find technology experts as engaging and thought-provoking.

Stephen Strauss

Head of Sales Enablement & Insights, PayPal

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